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✦ Legal

Privacy Policy

Last updated: 25 July 2026

This privacy notice explains how Cosmic Universe Enterprises Ltd ("Cosmic Universe", "we", "us", or "our") collects, uses, stores, and shares your personal information across all the services we provide, including our mobile apps, websites, content platforms, and live events.

Please read it alongside our Terms and Conditions. By using our Services, you confirm you have read and understood this notice.

1. Who We Are and How to Contact Us

Cosmic Universe Enterprises Ltd is the data controller for the personal data described in this notice.

Registered address: 2 Woodhill House, Kentish Lane, Hatfield, AL9 6JY, United Kingdom
Privacy contact: hello@cosmicfusion.app
Events privacy contact: hello@loveatfirstsign.co.uk

If you have any question about this notice, or want to exercise any of your rights, email hello@cosmicfusion.app and mark your message "privacy request".

2. Scope of This Policy

This policy applies to your use of:

  • Our mobile applications, including the Cosmic Fusion app
  • Our websites and digital platforms, including loveatfirstsign.co.uk
  • Our live events, operated under the Love at First Sign brand
  • Our interactive app features, including Cosmic Feed, Cosmic Threads, and Ask the Cosmos
  • Any other service operated by Cosmic Universe that links to this notice

3. Age Requirement

Our Services are for adults only. You must be 18 or over to create an account, use the Cosmic Fusion app, or attend a Live Event.

We do not knowingly collect or process the personal data of anyone under 18. We collect your date of birth at registration and use it, among other things, to confirm you meet our minimum age. If we become aware that we hold data belonging to a person under 18, we will suspend the account and delete the data promptly.

If you believe a user is under 18, please report it in the app or email hello@cosmicfusion.app.

4. Information We Collect

4.1 Information you give us

  • Account and profile data: name, username, email address, phone number, password, profile photo, bio, and any preferences you set
  • Birth data: your date, time, and place of birth. We need this to generate your astrological content and to confirm your age
  • Gender and identity data: gender identity, and any preferences you set about who you would like to connect with
  • Event data: booking and registration details, ticket type, matchmaking preferences, dietary or accessibility requirements you tell us about, check-in records, QR scan and Tap and Tell interactions, and event feedback
  • Content you create: posts, comments, and reactions on Cosmic Feed, messages sent through Cosmic Threads, and questions you submit to Ask the Cosmos
  • Safety data: reports you make about other users, and blocks and unmatches you carry out
  • Correspondence: emails, support tickets, survey responses, and messages you send us

4.2 Information we collect automatically

  • Device and technical data: IP address, device type and identifiers, operating system, browser type, app version, language, and time zone
  • Usage data: features used, screens viewed, session length, interaction patterns, push notification engagement, and referral source
  • Location data: approximate location derived from your IP address, and precise location via GPS or Bluetooth only where you have granted permission. You can withdraw that permission at any time in your device settings
  • Cookies and similar technologies: see Section 12

4.3 Information we generate about you

  • Astrological outputs: your chart placements, compatibility scores, and personalised content generated from your birth data
  • Connection and interaction records: connection requests sent, received, accepted, and declined, and matching history
  • Moderation records: content flagged or blocked by our automated systems, moderator decisions, warnings, restrictions, suspensions, and the reasons for them

4.4 Information from third parties

  • Payment confirmations from Apple, Google, and our ticketing partners. We do not receive or store your full card details
  • Ticketing and attendance data from platforms including Eventbrite and Skiddle
  • Advertising and analytics data from platforms including Meta, Google, and TikTok, where you have consented to that tracking

5. Special Category Data

Some of the data we handle may be treated as special category data under UK GDPR, meaning it needs extra protection.

Because Cosmic Fusion allows you to express preferences about who you connect with, and because Love at First Sign runs events with a romantic and social focus, information about your sexual orientation may be inferred from your use of the Services. Where you volunteer health, dietary, or accessibility information for an event, that may reveal information about your health.

We process this data only on the basis of your explicit consent, or because you have manifestly made it public, or where it is necessary to establish, exercise, or defend legal claims. You can withdraw your consent at any time, though this may mean we can no longer provide certain features.

We do not use special category data for advertising or profiling.

6. How We Use Your Information and Our Lawful Basis

Under UK GDPR we must have a lawful basis for each use of your data. These are ours:

  • Creating and managing your account, delivering the app and event services you have asked for, processing bookings and payments. Basis: performance of a contract with you.
  • Generating your astrological content, charts, compatibility scores, and personalised recommendations. Basis: performance of a contract, and your consent where the data involved is special category data.
  • Operating Cosmic Feed and Cosmic Threads, including delivering posts, comments, connection requests, and messages. Basis: performance of a contract.
  • Moderating content, screening for prohibited material, investigating reports, and enforcing our Terms. Basis: legitimate interests, specifically keeping our community safe and protecting our users and our business, and compliance with a legal obligation where online safety law applies.
  • Verifying that you meet our minimum age requirement. Basis: compliance with a legal obligation, and legitimate interests in keeping the platform adult-only.
  • Sending you service and transactional messages, including booking confirmations, tickets, reminders, and safety notices. Basis: performance of a contract.
  • Sending you marketing emails and SMS. Basis: your consent, or legitimate interests where you are an existing customer and we are contacting you about similar services, in line with the soft opt-in under PECR. You can opt out at any time.
  • Analytics, product development, and improving our Services. Basis: legitimate interests, and your consent for any non-essential cookies and tracking.
  • Advertising and measuring our campaigns. Basis: your consent.
  • Preventing fraud, protecting our systems, and maintaining security. Basis: legitimate interests and legal obligation.
  • Responding to legal requests, defending claims, and complying with law. Basis: legal obligation and legitimate interests.

Where we rely on legitimate interests, we have carried out a balancing assessment to check our interests do not override your rights. You can ask us for details of that assessment.

7. Cosmic Feed, Cosmic Threads, and Ask the Cosmos

These features involve additional processing you should understand.

7.1 Cosmic Feed
Content you post to Cosmic Feed is visible to other users of the app. Do not post anything you would not want seen publicly, saved, or shared. Other users may screenshot or share your posts outside the app, and we cannot control that.

Posts, comments, and reactions are stored on our systems. If you delete a post, it is removed from public view and deleted from our active systems, though a copy may be retained in backups for a limited period, and we may retain content that has been reported or that relates to a safety investigation.

7.2 Cosmic Threads
Cosmic Threads is a private messaging feature. Messages are visible to you and the person you are connected with. We do not publish your messages to other users, and we do not use the content of your private messages for marketing, advertising, or profiling.

We do process message content for safety and moderation, as described in Section 8. This means messages pass through automated screening systems. Our team does not read your messages routinely, but moderators may access message content where a message has been reported, where our automated systems have flagged it, where we are investigating a safety concern, or where we are required to by law.

If you block or unmatch another user, we retain a record of that action so we can enforce it. The blocked user is not told that you have blocked them.

7.3 Ask the Cosmos
Questions you submit to Ask the Cosmos are processed by artificial intelligence to generate a response. Your queries and the responses may be logged and reviewed by our team for safety, quality assurance, and service improvement.

Please do not enter sensitive personal information, health information, financial details, or information about other identifiable people into Ask the Cosmos.

8. Automated Decision-Making, AI, and Moderation

We use automated systems, including artificial intelligence, in three ways that affect you.

Content moderation. Content submitted to Cosmic Feed and Cosmic Threads is screened automatically before or immediately upon submission. Content our systems identify as violating our Terms or community guidelines is blocked and will not be published or delivered. This happens without prior notice to you.

Account enforcement. Repeated or serious violations may result in automated restrictions, suspension, or termination of your account.

Matching and personalisation. We use your birth data and preferences to generate compatibility scores and suggest connections. This is personalisation rather than a decision with legal effect, and you can ignore any suggestion we make.

Your right to human review: where a decision about your content or your account has been made solely by automated means and has a significant effect on you, you have the right under UK GDPR Article 22 to ask for it to be reviewed by a person, to express your point of view, and to contest the decision. Email hello@cosmicfusion.app and we will arrange a human review.

We use third-party AI providers to deliver moderation and content generation. These providers act as our processors and are contractually prevented from using your data for their own purposes.

9. Who We Share Your Data With

We share personal data with the following categories of recipient. All of them act as our processors unless stated otherwise.

  • Hosting and infrastructure providers, who store and serve our app and website data
  • Content management and database providers, including Sanity
  • Email and SMS providers, including Klaviyo, who send our marketing and service communications
  • AI and moderation providers, who screen content and generate AI responses
  • Analytics and advertising platforms, including Google, Meta, and TikTok, where you have consented. Some of these act as independent controllers for their own purposes and you should read their own privacy notices
  • Payment processors, including Apple and Google, who act as independent controllers for payment data
  • Ticketing platforms, including Eventbrite and Skiddle, who act as independent controllers for the data you give them directly
  • Event partners, including venues, event staff, and security providers, where necessary to run an event safely
  • Professional advisers, including lawyers, accountants, and insurers
  • Law enforcement, regulators, and safeguarding bodies, where we are legally required to disclose, or where we consider disclosure necessary to protect the safety of a user or the public
  • A buyer or successor, in the event of a merger, acquisition, restructuring, or sale of assets

We do not currently sell your personal data. We may in future share certain data with trusted third parties for analytics, product development, or personalised advertising. If we change our practices in this way, we will tell you beforehand and give you a way to opt out. You can register an opt-out at any time by emailing hello@cosmicfusion.app or through your in-app privacy settings.

We may also share aggregated or anonymised data that cannot identify you.

10. International Transfers

Our Services are hosted in the United Kingdom. Some of our service providers are based outside the UK, including in the United States and the European Economic Area.

Where we transfer your personal data outside the UK, we rely on an adequacy decision made by the UK government, or on the International Data Transfer Agreement or UK Addendum to the EU Standard Contractual Clauses, together with appropriate supplementary safeguards. You can ask us for a copy of the mechanism we rely on for any specific transfer.

11. How Long We Keep Your Data

We keep your data only as long as we need it. Our current retention periods are:

  • Account and profile data: for as long as your account is active, then deleted or anonymised within 90 days of account closure
  • Inactive accounts: where an account has not been accessed for 24 months, we will notify you and then delete or anonymise it
  • Birth data: deleted with your account
  • Cosmic Feed posts and comments: deleted with your account, or on deletion by you, subject to backup cycles
  • Cosmic Threads messages: retained while the connection exists and for 12 months after unmatching or account closure, then deleted, unless retained under a safety or legal hold
  • Ask the Cosmos queries: 12 months
  • Moderation, safety, and enforcement records, including reports, blocks, and ban records: up to 6 years after the account is closed, so we can enforce bans and defend legal claims
  • Content relating to a child safety, criminal, or serious safety matter: retained as long as necessary and disclosed to the relevant authorities
  • Event booking and ticketing records: 6 years after the event, for accounting and legal purposes
  • Financial and transaction records: 6 years, as required by UK tax law
  • Marketing consent and opt-out records: for as long as we operate, so we can honour your preferences
  • Backups: overwritten on a rolling cycle of up to 90 days

Where we anonymise data rather than deleting it, we may keep the anonymised version indefinitely for analytics and research. Anonymised data cannot be linked back to you.

12. Cookies and Similar Technologies

We use cookies and similar technologies on our websites and in our app. Strictly necessary cookies are always active because the Services will not work without them. Analytics, personalisation, and advertising cookies are only set with your consent.

You can manage your preferences through our cookie banner or your device settings, and you can change your mind at any time. On mobile, you can also control app tracking through your device privacy settings.

13. Your Rights

If you are in the UK or EEA, you have the right to:

  • Access the personal data we hold about you and receive a copy
  • Rectify data that is inaccurate or incomplete
  • Erase your data in certain circumstances, sometimes called the right to be forgotten
  • Restrict how we process your data in certain circumstances
  • Object to processing based on legitimate interests, and to object to direct marketing at any time with no exceptions
  • Portability, meaning you can ask us to provide certain data in a machine-readable format or transfer it to another provider
  • Withdraw consent at any time, where we rely on consent. This does not affect processing carried out before you withdrew it
  • Not be subject to solely automated decisions with significant effects, and to request human review

To exercise any of these rights, email hello@cosmicfusion.app. We will respond within one month. We may ask you to verify your identity first. There is no charge unless a request is manifestly unfounded or excessive.

Please note that some rights are not absolute. For example, we may decline an erasure request where we need to retain data to enforce a ban, to comply with the law, or to defend a legal claim.

Complaints. If you are unhappy with how we have handled your data, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner's Office at ico.org.uk, by calling 0303 123 1113, or by writing to Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.

14. US State Privacy Rights

If you are a resident of California, Virginia, Colorado, Connecticut, Utah, or another US state with comprehensive privacy legislation, you may have the right to know what personal information we collect and how we use it, to access and delete it, to correct inaccuracies, to opt out of the sale or sharing of personal information and of targeted advertising, and not to be discriminated against for exercising these rights.

We do not sell personal information as defined under those laws. To make a request, email hello@cosmicfusion.app. You may use an authorised agent, and we will verify their authority.

California residents who are not satisfied with our response may contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs at 1625 North Market Blvd., Suite N 112, Sacramento, California 95834, by telephone on (800) 952-5210 or (916) 445-1254.

15. Marketing Communications

We send marketing by email and SMS through Klaviyo, who process your data as our processor under a data processing agreement.

You can opt out at any time by clicking unsubscribe in any email, replying STOP to any marketing SMS, or emailing hello@loveatfirstsign.co.uk. For US recipients, we will honour opt-out requests within 10 business days.

Opting out of marketing does not stop transactional and service messages about a booking you have made, such as tickets, reminders, and safety notices.

16. Security

We use technical and organisational measures to protect your data, including encryption in transit and at rest, access controls, staff access on a need-to-know basis, and regular monitoring.

No system is completely secure. If a breach occurs that is likely to result in a risk to your rights and freedoms, we will notify the ICO within 72 hours and will tell you directly where the risk is high.

You are responsible for keeping your password confidential and for not sharing your account with anyone.

17. Events and Photography

We take photographs and video at Live Events for promotional purposes, relying on our legitimate interests in promoting our events. If you do not want to appear, tell event staff on arrival and we will make reasonable efforts to keep you out of captured footage, although we cannot guarantee exclusion from wide crowd shots.

You can ask us to remove an image of you at any time by emailing hello@loveatfirstsign.co.uk.

18. Changes to This Policy

We may update this notice from time to time. Where changes are significant, including changes to how we use your data or who we share it with, we will notify you in the app, by email, or on our website before they take effect. The date at the top of this notice tells you when it was last updated.

19. Contact Us

Cosmic Universe Enterprises Ltd
2 Woodhill House, Kentish Lane, Hatfield, AL9 6JY, United Kingdom
App and general privacy: hello@cosmicfusion.app
Events privacy: hello@loveatfirstsign.co.uk

Cosmic Universe

Connecting people, one birth chart at a time. The astrology dating app that takes love seriously.

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